SEO Guides

Social Media

Top Ten Practices To Follow While Making Video Ads For Facebook

Nowadays, there is no other medium to project the aspects of a product better than a video ad. The fact that 70% of the...

User Experience

High Bounce Rate of a Website: Factors Causing It and Steps To Reduce It

Why the bounce rate of your website is high and how can you reduce it? Here's all you need to know! Bounce rate refers to...

Most Popular

SEM

How Much Does SEM Cost? Know Costs Involved, Factors that Determine the Price and More!

Wondering what are the costs in SEM and what are the factors that determine its pricing? Here's all you need to know. What is Search...

Top PPC Advertising Tactics You Should Try in 2021

Here are the top PPC advertising tactics you should try in 2021. In the modern world, especially the world of social media, the pay per...

SEO vs PPC – Factoring in the Best Suitable Digital Marketing Strategy of the Two

With the immense rise of digital marketing in recent years, there is another term which has seen an increase in popularity and importance as...

Most Popularly Used PPC Tools For Online Ad Campaigns in 2021

Here're the most popularly used PPC tools to run successful online ad campaigns in 2021. In the line of online marketing, pay per click...

Key Differences Between Facebook Ads and Google Ads You Must Know

Facebook Ads, as the name suggests, are paid social campaigns which operate solely on the platform of Facebook, both on its application and website....

Google

Google’s John Mueller Says Not to Blindly Follow SEO of Big Websites

John Mueller from Google lately advised not to blindly follow the SEO of big websites. When a user on a Reddit thread posted a query...